NOT the well known
American sportscaster, who joined Fox Sports in early July and will be anchoring the prime time college football show tomorrow - BUT the media contact for
viaSport here in British Columbia. The press release is below.
As we get set for the 64th Primetime Emmys on Sunday night, interesting stat involving the US Erin Andrews.
Her dad was a six-time Emmy Award-winner. Part of the drama this year involves "Mad Men", who could set a record with a fifth straight win for best drama series.
VIASPORT CHANGES THE GAME FOR SPORT IN BRITISH COLUMBIA
Provincial sport
agency unveils new brand
Vancouver, B.C. (September 20, 2012): The
not-for-profit organization responsible for amateur sport in British Columbia
unveiled its new brand, viaSport, as a legacy of the 2010 Olympic and
Paralympic Winter Games. Formerly the BC Sport Agency, viaSport provides
strategic leadership to B.C.’s sport sector to increase sport participation and
improve sport delivery across the province.
“Our new name, viaSport, reflects our philosophy that
sport is a powerful agent of positive change, for our families, our communities
and our province,” explained Scott Ackles, chief executive officer,
viaSport. “ViaSport reminds us that through sport, we learn, grow, gain
confidence, and build life skills. Through sport, we become
better.”
The BC Sport Agency was established in November 2011 to
expand on the sport and healthy living work of 2010 Legacies Now, which leveraged the 2010 Winter Games to create sport
and healthy living legacies in B.C. communities. The organization was formed
with strategic guidance and input from the sport sector to create a unified
voice for sport in B.C. ViaSport aims to form strategic partnerships, improve
financial sustainability, and increase the efficiency of sport delivery in B.C.
“Sport
has been a big part of my life since I was a kid,” said Bill Bennett, Minister
of Community, Sport and Cultural Development. “It's really helped shape who I am
today, and I know that's the case for many, many other British
Columbians as well. Our government’s financial support of viaSport is an example
of our commitment to ensuring sport is accessible and affordable for BC
families."
Moray Keith, viaSport chair, is confident that the
organization will change lives. “We believe in the transformative power of
sport, and the viaSport brand conveys our commitment to using sport as a force
for positive change to unite and energize communities throughout B.C.”
The viaSport logo features overlapping coloured circles,
which represent how B.C.’s spectrum of sports work together to create a
continuum of activity for people of all ages and abilities. The logo also
features a play button, which conveys a call to action inviting everyone to
participate in sport and physical activity.
ViaSport was established with support from the Province
of British Columbia, through the Ministry of Community, Sport and Cultural
Development. Visit www.viasport.ca for more information.
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